Tips To Increase Affiliate Sales On Black Friday/Cyber Monday
Analyze the Campaign of Others
To come in top blogs on the Google analyze the competitor’s Websites. It includes Getting the competitors ranking keywords; Check the backlinks of the pages from different sources, and much more.
Analyse the competitive strategies with making a list of top bloggers who are making good money from affiliate marketing, consider in special days how they are promoting, subscribe to the competitor’s email lists and more.
Create right landing pages
Top bloggers and affiliate Marketers mostly use landing pages because they help in better conversion. For more conversions make use of the landing pages by placing the links in right places.
These right landing pages help the audience to focus on taking actions without any distractions. In case of offering the discounts and deals it is very useful; link the subscribers to those pages where the discounts and deals are offered instead of linking to the blog posts. Ensure that the landing pages are included in useful places and avoid the problems with affiliate marketing.
Check the affiliate status
In case of other companies, affiliate marketer gets touch with them and make sure for the Black Friday they are offering some attractive special discounts. People always get attracted quickly with special offers rather than regular day’s price. If not suggest offering a special discount to the customers. Because if the prices are the same as the past nobody shows special interest and expected sales will not happen.
Update the money pages
On the website look for the pages which tend to make more money update set pages regularly. Make sure all the affiliate links and product recommendations are working and updated with right information.
Because money is an important thing while offering deals. Due to lots of alternative choices, people compare the prices of a product in different websites. Provide Write description about the product and present price for the product and it helps the people to choose easily.
Make sure the website is mobile friendly
Creating a website responsive for mobile devices is important. Because lots of people are using mobile phones and open the websites in it only. In case such people are ready to buy the product and visit the website make sure the website is fully mobile responsive and the visitor start living only because of the website is not responsive on a mobile device.
Along with losing the customers it also effects on Losing search engine traffic. Because Google is considering not ranking the websites that are non-mobile friendly sites.
Offer deal of the hour
To boost the traffic on Black Friday marketing offer the deal on all items along with a deal of the hour. Create homepage banners for the deals of each hour. Make sure on multiple social media platforms like Facebook, Instagram, Twitter, etc. the product post is created while promoting deal of the hour.
While offering the deal of the hour it is important to consider the date and time the offer is available. Post the offers at right time. Managing the social media posts with customer inquiries, administrative work requires good effort.
Offer free gifts
On Black Friday/Cyber Monday give free gifts to all the customers who order. For shoppers by giving such gifts as a fun reward people get attracted and the possibility of becoming customers also.
As per the profit margins of the sales, for every customer provide gifts on the purchase. Display the free gift banner on the homepage of the website and make it visible to the visitors quickly. If the website has shopping app give free gifts to the customers if they use the application in purchasing.
Offer new products
For the new products, customers always welcome and browse through latest products most of the time. Add new products to the Black Friday offers as exclusively available products to boost the sales. Add the countdown timings for the offered products until the end of the day is also a good way to increase the sales.
To make the customers feel that the product is available only on Black Friday attach a label showing exclusive on Black Friday only. This will create urgency to the people in buying the product as quickly as possible. Before the Black Friday add some new products to ensure that the store looks unique and fresh with new products.
Increase ad visibility
Give more attention to the advertisement during the Black Friday time. Before Black Friday
Increase the ad spends in different social media platforms like Facebook, Twitter, LinkedIn, Pinterest and Google AdWords.
Because when the advertise display more times there is a chance that more people will see ads and it helps in increasing the conversions on Black Friday. By spending more money on the ads the product will get notified by the potential customers. Make sure the ad is eye catchy and includes good discounts.
Get touch with the previous customer
Build a good relationship with the previous customers by sending a holiday card which includes offers. In the card provide a note which has to make the customer feel that special black Friday discount code is only for them by adding their name in the code.
This type of offers helps to get the attention of the previous customers who already made purchases and purchase again. If they are satisfied with the previous products they will show interest in the new purchase by special discounts.
